Recently I have been trying different forms of marketing from Twitter to face-to-face networking to Search Engine Optimisation [Read more…]
I’m a freelance email marketing expert, I’m going to tell you about Email Marketing and how it can be a valuable tool for marketing your business. [Read more…]
In this post I’m going to describe how to automatically market your website on social networks (using WordPress).
Social media networks are a great way to tell the world about your website. However posting to various social media networks like twitter, facebook, google plus and so on can be a time consuming process. Wouldn’t it be great if you could just create great posts on your website and automatically promote your website on multiple social networks. Well you can ! And I’m going to tell you how.
I use gmail for my email and its very handy.
I wanted to add a signature to my email as its useful to promote your business (never miss an easy opportunity to market your business). Showing things like your phone number , website address, twitter address and so.
Its very easy todo just login to your gmail then click the Cog wheel icon in the top right of the screen to show the settings option (and click that too). As in the image above.
Recently I was looking for a way to see whos not following me on Twitter ( who I was following on Twitter that wasn’t following me back).
There seem to be a few websites that do this but you need to sign up for an account and so on. I just wanted something I could quickly type in the browser and be done (I’m rather impatient sometimes).
So a quick search of the web threw up some code that I could copy and paste to let me see whos not following me on Twitter. I’m going to run through how to use this.
1. Goto twitter and login to your account
Recently I’ve been looking at ways to make my website load more quickly (its a WordPress website so i needed to speed up WordPress). I’ll talk generally about some of the main ways to increase the download speed of websites and how I applied this to WordPress (the specific plugins and so on that I used to achieve the speed increases).
In this article I’m going to focus on what makes a good business website. The kind of website local businesses need (but many of the features described are relevant to most websites).
The aim of asking ‘What makes a good website’ is highlight some of the features that can help local business websites to generate more sales , a good website makes this as easy as possible for a potential customer to see the information they need (be it products, phone number , location , type of service etc ) , to make a purchase.
If your using Webdriver to automate your web testing you’ll already know what a great tool it is.
This is a quick note on installing ChromeDriver for WebDriver (to test using the Chrome Browser).
1. get the latest version of chrome driver from this url http://chromedriver.storage.googleapis.com/index.html
2. unzip this and place it whenever you want
3. next in your java code tell it where to find the unzipped file (replace ‘path goes here’ with your location). And thats it job done 🙂
System.setProperty(“webdriver.chrome.driver”, “/path goes here/chromedriver”);
driver = new ChromeDriver();
I highly recommend installing ChromeDriver for WebDriver , especially if your only using one type of browser for your testing. Hopefully you found this useful.
In this series of articles I’m going to tell you how to SEO your website. There are 2 parts to SEO (onsite and offsite), this article discusses onsite SEO.
Onsite Search Engine Optimisation (SEO)
The first thing we need to do is decide on which keywords to target for this its useful to do some keyword research. There are tools to do (such as good adwords tool) but another good way to do this is to look at what your competition is doing. For example if your a plumber in London google plumber london and then use a website such as this to analyse the break down of keywords.